Visionary entrepreneur and transformation leader.

I bring clarity from vision to strategy, business model development, organizational design, and leadership.

Complex situations become actionable quickly: I decode what truly drives impact, create a shared picture, translate ambiguity into a few sound course decisions, and help teams turn direction into execution that works day to day.

Analytical rigor and empathetic, conflict-capable leadership go hand in hand – especially in demanding settings – with a focus on impact that holds up in everyday reality and shows up in results.

What I stand for

With over 20 years of experience, I work pragmatically, responsibly, and with clear accountability—and support my clients in strengthening their future viability. We make visions tangible, actionable, and ready to implement.

Analytical and strategic

Empathetic and connecting

Thoughtful and forward-looking

Team-oriented and comfortable navigating conflict

Structured and reliable

My dossier

  • Sparring and trusted thought partner

    Coach and mentor

    Connector and network builder

    Facilitator and trainer

    Speaker and lecturer

  • Managing Director eora GmbH

    Board Member, Neuroth Hörcenter AG

    President, Foundation Board, Foundation besser-hören-schweiz

    Member of the Board of Directors, Earwear GmbH

  • Daniela Maag is a visionary entrepreneur and transformation leader who helps companies, families, and organizations turn complexity into clear priorities, trade-offs, and decisions—and then drive delivery. She aligns stakeholders and delivers impact that holds up day to day and shows up in results.

    She is the founder and Managing Director of VISIELLE, a boutique consultancy supporting companies, families, and organizations across industries in high-stakes transformation contexts. VISIELLE stands for “Vision. Strategy. Innovation. by ELLE” and reflects her practical approach to clarifying complexity, sharpening priorities, and driving delivery.

    Her background includes senior leadership roles such as Chief Customer and Strategy Officer at Neuroth International AG, Chief Strategy and Operating Officer in a family office, Head of Strategy and Innovation at Helvetia Versicherungen AG, and Managing Director of vivit gesundheits AG (CSS). She has led digital transformation in financial services and insurance and driven major strategy and development initiatives in the Swiss health insurance ecosystem – at the intersection of prevention, insurance, and public health. She also brings academic depth in health literacy and experience building national and international programs.

    Daniela works with a systems perspective and brings the right people together, so alignment turns into real progress. She serves on boards of directors and foundation boards and holds a Ph.D. in communication science. As a former elite athlete, she brings endurance, discipline, and focus to challenging situations.

  • Please request my full profile by contacting me directly.