Magic Decoding: The art of creating order.

What feels like magic is precise decoding.

Many approaches start with a predefined model. I start with your reality. Benchmarks can offer signals—but what matters most is the context and the specific pattern of your situation.

Magic Decoding is the VISIELLE approach to make sense of complex systems fast, surface patterns, and create a clear basis for decisions and delivery.

It combines structured design methods with strong analysis – pragmatic, consistent, and focused on delivery. Clarity is the foundation. We iterate, test, sharpen, and anchor solutions so they hold up day to day.

Systems naturally drift into ambiguity and friction.

By adding targeted structure at the right moments, we create focus and turn complexity into a workable path forward.

Core assumption

Four clear steps

Understand

We capture the starting point quickly and holistically and surface the key issues.

What is really going on – beyond the assignment and the first narrative?

Unravel

We clarify trade-offs, challenge critical assumptions, and define the right goals and levers.

Which patterns create momentum, and which slow things down – across people, structures, logic, and collaboration?

Develop

We design solutions iteratively, integrate stakeholder feedback, and form testable hypotheses.

Which few choices create the greatest leverage and set clear direction?

Do

We put the plan into action, review outcomes continuously, and adjust as we learn.

Who needs to clarify or decide what by when – and what leadership and operating structure will make it work day to day?

  • «With Daniela’s professional support, we positioned our family office clearly, purposefully, and future-oriented in a very short time—and aligned it as a business model.»

    Gregor Schinko – Entrepreneur and Chairman of the Board of Directors, Neuroth International AG

  • «As if by magic! Her ability to implement complex initiatives successfully is remarkable. She manages to translate and communicate even the most complex questions clearly and understandably. With her considerate and appreciative approach, she brought all of us on board.»

    Gertraude Schneider – Foundation Board Member, Augustus Private Foundation; former CFO (Executive Board member) at Neuroth International AG

  • «Daniela impresses with her ability to take a holistic strategic view and to shape complex transformation processes at C-level.»

    Prof. Markus Rupp – Lucerne University of Applied Sciences and Arts (Business); Supervisory Board member, Neuroth International AG

  • «Nothing has changed my company as sustainably as working with Daniela. I wish every company had a Daniela.»

    Victoria Dejaco – Former CEO, simplify.art

  • «Daniela grasped the most complex matters in no time, untangled them, and explained them clearly. I wish I had those magical powers too.»

    Mag. Julia Draxler Schinko – Chief Art Management Officer, CORIMAS AG; CEO, Kunstlicht AG

  • «Daniela’s work is magical. As if by magic, she manages to design, bring to life, and embed strong (the best) and innovative solutions for even the most complex strategic, organizational, and process-related questions.»

    Lukas Schinko – CEO and Chairman of the Executive Board, Neuroth International AG

  • «Daniela supported us in better understanding the use of agile methods in business development and the mechanisms of how they work together.»

    Thomas Hürlimann – Senior Project Manager, St. Galler Kantonalbank, Switzerland

  • «Enthusiasm and commitment paired with expertise: with tireless dedication and persuasive power, Daniela set a great deal—and many people—into motion.»

    Benno Flury – Former Head Real Estate International, Helvetia Insurance

  • «I experienced first-hand that the core of Daniela’s work lies in understanding and in personal collaboration. Finding new solutions together—that is what I came to know as Daniela’s main focus.»

    Petra Reindl - Former Client Executive Switzerland, Munich Re International